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Hashim Al Zaabi

Co-Founder & CEO

Hashim Alzaabi is a strategic consultant and an alum of BCG and Monitor Deloitte, with extensive experience working across the private and public sector on topics ranging from public policy and national transformation to program governance and implementation.

Both in his consultancy roles and as a serial entrepreneur, Hashim has contributed to multiple national and localized programs in areas of education, labor market prep, deep tech and space technology, as well as social innovation.

Hashim’s expertise also lies in strategic planning, execution and implementation, as well as in setting up robust digital ventures that have a focus on smart, innovative business solutions. Hashim continues to be a member of the Global Shapers Community. He holds a bachelor’s degree in Economics from the American University of Sharjah.

Christian Gemayel

Co-Founder & Managing Partner

Christian Gemayel is one of the founding partners of The Fifth Element and the managing partner of its consulting arm. Christian has extensive consulting and industry experience, having been involved in a large number of projects across the Middle East, where he continues to serve both government and SME clients.

Christian works with clients on design and implementation programs covering different topics pertaining to strategy, operations and human capital areas across a variety of industries, namely the public sector, education, and technology, media and telecommunications (TMT) industries.

Some of his work includes the development of government-level strategies & policies, corporate and go-to-market strategies, organization and target operating model design, process optimization, due diligence and feasibility studies, as well as the delivery of large-scale human capital development & training programs.

In addition to his work in consulting, Christian has also worked on various thought leadership articles focused around innovation and technology trends.

Rohit Majhi


Rohit is an entrepreneur and strategy advisor who has provided critical strategic advice on digital topics to large public sector clients like the Gulf Cooperative Council and the UAE Government, as well as large private Fortune 500 companies like GE, Intel, Microsoft, and Coca-Cola. He is specialized in national strategies in technology, space & labor markets.